A Comprehensive Roadmap For You To Plan And Execute Your SEO Strategy

Why You Can’t Avoid NoFollow Links
SEOs seem to have forgotten for some reason that ranking isn’t the sole, ultimate goal of some sites. Another, for instance, is sales, of course. […]

Why You Should Use Free and Paid Tools for SEO
Conveniently, there is a sizable amount of data about your site that you can collect for absolutely free – just by signing up. However, if […]

Have You Checked Your Core Web Vitals Lately? It Could Be a Matter of Life or Death for Your Site
Just as soon as you get a handle on Google, they switch things up. I have been advising my clients that Google’s Core Web Vitals is […]

How Location Prominence is Affecting You
The Google Pigeon update sent plenty of businesses reeling in confusion when suddenly several of their locations were no longer ranking for their favorite keywords,were ranking […]

SiteMaps Best Practices and Common Mistakes
Sitemaps are virtually universally accepted as a great idea for getting Google to pay attention to your pages. However, I’ve seen a lot of companies […]

The Ins and Outs of YouTube SEO
YouTube is considered the second largest search engine after Google, but many are still treating it as a social media website. In social media, your […]

The Risks You Take When You Ignore SEO
Many prefer PPC and social media over SEO because they seem to bring quicker results. But those who truly know what financial benefits SEO can […]

Tony Hshieh
CEO of Zappos.com, Inc., author of New York Times best-seller Delivering Happiness
CEO of Zappos.com, Inc., author of New York Times best-seller Delivering Happiness
SEO expertise is a core need for today’s online businesses. Written by some of the top SEO practitioners out there, this book can teach you what you need to know for your online business.